Yesterday I mentioned that having a finger on the pulse of the economy can make sourcing and marketing your message easier to the hundreds of candidates looking for jobs. Many sourcers already know about the power of creating a personal search engine on Google, but one of the least known secrets to everybody else is that you can automate news gathering as well. By building your own news feed you can noodle around with the search criteria to target the areas you want. Stumbling onto a site closing or layoff weeks after everybody else has mined it dry is obviously not the best way to stay on top of the market. Orchestrating a daily look by automating the news feed of these activities makes it easier to get an early advantage. There is still no replacement for actually eyeballing the news and using the human brain to filter out the crap from the good stuff.
The attached slide show should be launched full screen to see the details as it is a screen capture of actually creating such a search. Enjoy!
[slideshare id=24150126&doc=buildyourownnewspage-130711133320-phpapp02]
Image credit: mipan / 123RF Stock Photo
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